A couple of years ago organic clothing began to appear in stores. It was available before in specialist stores, either up-market boutiques I can’t afford to shop in, or hippy-type retailers I wouldn’t want to shop in. These days it turns up on the high street, and it’s becoming more common. Organic Monitor tips organic fabrics as a trend to watch: “Rising ethical consumerism is fueling demand for organic and fairtrade textiles” they wrote in their top tips for 2009 . “New product launches are expected to continue in 2009 as investment comes in from new producers and retailers.”
The benefits of organic food are obvious, but what’s the deal with organic fabrics?